Business growth through brand intelligence

We help companies find new opportunities, improve their market position, and get better commercial results through brand research, strategy, and implementation.

Increase revenue growth… Increase customer base… Increase profitability… by turning your brand into competitive and commercial advantage

  • Westfield logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo
  • Westfield logo
  • Lush logo

A strong brand creates advantage by differentiating your company, commanding premium pricing, improving retention, accelerating customer acquisition, increasing loyalty, and driving strategic, sustainable growth.

With a global team of consultants, we transform your brand into a powerful commercial asset. We guide companies through every stage of brand development - from in-depth research and strategic planning to practical implementation and performance measurement.

Working with Sharley Consulting has given us a better understanding of our customer base, opportunities for growth, key competitors and where we currently sit in the category. All of these have helped inform strategic planning. Their work is wonderfully robust, filled with amazing and actionable insights.

— Head of Marketing, LUSH

Sharley Consulting have a sophisticated, evidence-led approach to brand positioning, and collaborative, flexible yet outcome driven style.

— CEO, Retail-Tech Company

Moving brands forward

  • From traditional brand-building… …to measurable growth
  • From vanity metrics… …to commercial intelligence
  • From static brand guidelines… …to adaptable brand systems

Brand is a proven driver of financial value and competitive advantage.

We partner directly with CEOs, CMOs, and leadership teams to convert brand strategy into tangible business growth. Our approach balances immediate commercial results with sustainable, long-term value creation.

Working with Sharley Consulting has given us a clearer understanding of who we are as a brand and the ability to articulate it internally, to our external partners and our customers. Throughout the project, the detail, organisation and collaboration meant that we were always clear on both parties expectations, deliverables and timings, and the process was smooth and successful.

This project will have value for many years to come.

— Head of Marketing, CULTIVER

Our areas of expertise

Brand Operating ModelTM

We transform brand strategy into measurable business outcomes by creating structured, practical systems that operate across your entire organisation. This ensures your brand consistently delivers growth and maintains relevance even as market conditions shift.

  • Brand Architecture & Systems
  • Brand Performance Framework
  • Implementation Planning

Strategic Market Intelligence

We uncover competitive advantages through in-depth research across category trends, consumer behaviours, and cultural shifts. This approach delivers actionable insights that inform strategic decisions and create meaningful differentiation in evolving markets.

  • Strategic Analysis
  • Competitive & Cultural Intelligence
  • Consumer Research

Cross-functional Brand Alignment

We organise teams around clear brand and business goals. This creates practical systems for consistent execution across your company while driving engagement and measurable performance.

  • Implementation Planning
  • Change Management
  • Strategic Workshops & Facilitation

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